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Designing
a Winter Coat
Your
task is to design a winter coat. Here are just some of the relations to
think about as you are designing.
Firstly
it's about you.
What you have worn, what you have seen, what you have liked and disliked.
You think about why you are designing a coat, what kind of coat is needed.
These first thoughts are important. You are recognising where your design
comes from (as we have elsewhere noted, no idea drops without precedent
from the sky). You are also recognising that your design(ing) is an extension
of you and says something about you as a designer.
It's
also about what you perceive is expected of you.
Your imagination is constrained by the material, cultural and symbolic
conditions of your work. Are you an established designer with a given
clientele, are you a design student who has been encouraged to experiment
with the whole idea of 'coat', are you an experienced dressmaker wanting
to make a coat as a gift for a friend? How do you negotiate these conditions?
Then
it's about what you create...
Materially. The coming together of the inherent qualities, feel
and look of a fabric with the shape of the coat, who the wearer is, what
he or she does circle in your mind. What are the material requirements
for this coat? Where are the materials you want to use to make the coat
from, how are they made, what kinds of environmental impacts that will
stem from their manufacture? Will they need to be dyed or bleached? What
alternative, less environmentally impacting materials have you considered,
and why have you rejected them? How are the materials you have chosen
best looked after? How do they wear? Do they have water resistant qualities?
Can your coat be worn in light rain, is it comfortable to work in, will
it need to be sustained by special cleaning solvents or processes? Can
these be avoided? Will it need zips, velcro, buttons, pop studs, care
labels, waterproofing agents? Can your design be simpler?
Socially. Who will make your coat will it be made in conditions
of safety, security and appropriate pay? What ancillary products will
be needed to make the coat, and will those involved in making the garment
be harmed in any way indirectly by the inputs and outputs of the manufacturing
processes your design has generated? Will the makers of your coat themselves
have access to your coat?
Symbolically. By designing a winter coat, you are adding to that
imaginary catalogue of winter coats carried around in people's minds.
Future designers will learn from what you have designed and what your
design means. Coat wearers will learn from it too. Is your coat made for
instant impressions or is it also introspective, styled for long life
and comfort? Will your coat, some years down the track, pleasantly surprise
its wearer (who has grown used to poorly made coats) with its extraordinary
quality and resilience?
For
more to think about in relation to designing clothing:
Read Elaine Scarry's book Body in Pain: Making and Unmaking of the
World Oxford: Oxford University Press 1985 (particularly the chapter
'Interior Structure of the Artifact').
Society for
Responsible Design's 'sustainable apparel' checklist.
Interesting papers on clothing care are available at the SusHouse
project, a European research project concerned with developing and
evaluating scenarios for transitions to sustainable households.
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